Call for Sponsorships: 2023 Br. Ben Golf Cup and 2023 DLSAA Homecoming

Greetings in St. La Salle!

The De La Salle Alumni Association (DLSAA), together with the celebrating jubilarian classes, will be holding the annual Alumni Homecoming on Saturday, March 4, 2023, at the Henry Sy Sr. Hall Grounds, De La Salle University with the theme “Staying Alive, as We Revive Tradition… Live!.” It is that time once again when La Sallites and Lasallians gather together for one festive night, going down memory lane, and rekindling old ties as they walk through the hallowed halls of their Alma Mater. In conjunction with the homecoming, the DLSAA will also be organizing the 18 th Br Benedict Golf Cup on Monday, March 6, 2023 at Forest Hills Golf & Country Club in Antipolo City, Rizal.

In line with this, we would like to invite your company to celebrate with us and be part of the two biggest events of the DLSAA. It will be a good opportunity for your company as 800 DLSU alumni are expected to attend the Homecoming celebration. In addition, the Br. Benedict Golf Cup traditionally attracts about 100 golfers, composed mainly of DLSU alumni and friends.

To promote the said events, DLSAA will be utilizing its Facebook page (facebook.com/DeLaSalleAlumniAssociation), with a following of over 112,000. All contents related to the Homecoming will be cross-posted in DLSAA’s Twitter account (@DeLaSalleAlumni), as well as through email blasting to DLSAA’s extensive member database. The organizers believe that with social media and digital marketing, it is possible to reach more members of the Lasallian alumni community and convey the message of the event in more interactive ways.

Having companies who we believe share the same Lasallian values as ours can greatly contribute to the success of these events. We sincerely hope that we can establish a partnership with your company for the 2023 DLSAA Alumni Homecoming and the 18 th Br. Benedict Golf Cup. Kindly see the next page for the sponsorship packages we have prepared for you.

Thank you and we look forward to working with your company. Animo!

Yours in St. La Salle,

Joaquin Lorenzo V. Moreno, Ph.D.
Homecoming 2023 Council Chair

Karl C. Velhagen
President, De La Salle Alumni Association

Sponsorship Packages

Diamond (Php 500,000.00) Package as co-presenter

EVENT DETAILS RIGHTS AND PRIVILEGES
18th Br Benedict Golf Cup (BBGC) Tournament When: March 6, 2023
Where: Forest Hills Golf & Country Club, Antipolo City, Rizal Attendees: 100
  • Billing rights as co-presenter.
  • Rights to display at most ten (10) banners at the activity area for both events.
  • Booth space (4 feet by 8 feet) for Brand Activation and/or Product Sampling in each event.
  • Live acknowledgement in each event.
  • Brand and Product mentions and Logo placement in all press releases and promotional materials, both online and print, for both events.
  • Post-activity report for both events.
  • Logo placement in the signage of one (1) premium hole during the BBGC.
  • Eight (8) complimentary playing tickets to the BBGC.
  • Brand TVC/Advertisement playback (60 seconds) during the Homecoming Celebration.
  • Option to conduct a special segment (5 minutes) for Brand Activation/Promotion during the Homecoming program.
  • Eight (8) complimentary passes to the Homecoming Celebration.
2023 De La Salle Alumni Association Alumni Homecoming When: March 4, 2023
Where: Henry Sy, Sr. Hall Grounds, De La Salle University Attendees: 800

Should you have any questions or wish to modify the package to fit your marketing objectives, you may get in touch with Dr. Joaquin Moreno, DLSAA Executive Director at joaquin.moreno@dlsu.edu.ph. Check payable to: De La Salle Alumni Association.

Other sponsorship packages available:

  Platinum Gold Silver Bronze Donor
(in Philippine Pesos) 250,000 100,000 50,000 30,000 10,000
Homecoming and BBGC
Online advertisement (Company logo will appear in the DLSAA website , Facebook, and Twitter accounts) Yes Yes Yes Yes Yes
Live Acknowledgment during the event Yes Yes Yes Yes Yes

Inclusion of company logo on event materials (event posters, online sites, and sponsors’ panel)

Yes Yes Yes Yes Yes
Booth set-up during the event for product display, sampling, and/or selling. Materials to be provided by the company. Yes Yes Yes Yes No
Company banners to be displayed on the day of the event (Roll-up or vertical banners to be provided by the company) Max. of 8 Max. of 4 Max. of 2 Max. of 1 None
Brand TVC/Advertisement playback to be shown before the program and during intermissions 60 seconds 30 seconds 15 seconds No No
Complimentary pass (Ticket to the Homecoming) 4 tickets 2 tickets 1 tickets None None
Post-Activity Report Formal feedback of the event Yes Yes Yes Yes Yes
Additional inclusions for BBGC
Hole sponsorship Premium hole Major hole Minor hole Minor hole (half) None
Live Acknowledgement during the awarding ceremony Yes Yes Yes Yes Yes
Tournament ticket (playing ticket) 4 tickets 2 tickets 1 tickets None None

Should you have any questions or wish to modify the package to fit your marketing objectives, you may get in touch with Dr. Joaquin Moreno, DLSAA Executive Director at joaquin.moreno@dlsu.edu.ph. Check payable to: De La Salle Alumni Association.